Maven Mapper’s Information

The Light - Dragon Naturally Speaking and MindManager Coverage in Depth
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Gathering Information on Technology, Software and Processes that makes life Easier and Better. Extensive coverage and tutorials of MindManager from Mindjet and Dragon Naturally Speaking 9 from Nuance a great voice recognition software program.


Archive for November 21st, 2006


Customer Relationship Marketing Online

For many years now web based business solutions are growing in popularity.  They offer the benefit of zero to little up front costs to start.  They are typically easy to launch and do not require months of planning and preparation or training.  Most of the heavy lifting from an IT perspective is done by the company providing the service so your own IT team will not be required to learn, manage and grow with yet another technology.

Relenta provides just such a web based tool in the form of Customer Relationship Management.  Relenta provides this CRM tool in a way that can work for organizations of many sizes from the very small to the very large.  They offer a free version of their program that can progress into several pricing levels that are based on the number of contacts and the amount of space required. 

Where’s the Value?

 The value lies in Relenta’s ability to help you manage email newsletters, email response management, single and double opt-in email subscriptions so that your domain will not be tagged as a spam domain and blocked around the world.  They allow you to create rules for filtering email, and establishing auto response or canned response to basic email inquiries even to generic addresses like support@yourcompanyname .  You can even customize canned responses and manage attachments received on emails.

 Relenta CRM Demo Screen Shot

What’s the Pricing?

Their free email marketing program does not require a credit card, allows one user to main email mailing programs for up to 50 contacts receiving and sending up to 1,000 emails.  Their monthly program starts out at $50 per month and allows 1k contacts and 10k in emails with many customizable options like paying an additional $10 per 10,000 emails.  They also offer larger accounts at they yearly level and a Server license option (hosted on the server).

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