T-Mobile learning a lesson from its Parent: Don’t spend to much on 3G content!
Finally! T-Mobile is starting to spend some money and it can’t be soon enough.
T-Mobile is planning on spending about $2.7 billion dollars to upgrade their market in America to 3G next year as they attempt to catch-up to Cingular and Verizon.
DISCLAIMER: I’m a T-Mobile user and very happy with the service!
T-Mobile’s parent has created a number of film and music content deals in Europe, but they plan on using a different strategy in the US where they are working to partner with Google and MySpace to provide mobile content.
It appears that T-Mobile is attempting to learn from the mistakes of their German parent Deutsche Telekom.
A large fortune was spent in Europe by multiple carriers on spectrum and content and little can be shown for it. T-Mobile recently purchased $4.2billion worth of spectrum from the US government, which will double its capacity and now the $2.7 billion infrastructure buildout on its network will provide the means to exploit that spectrum.
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