More companies are building an online presence through Corporate blogs and many are just starting to look into podcasting and video casting trying to reach targeted audiences and consumers.  Many companies are flying a little blind in this effort and are either going through very over priced media companies and over buying talent or using in house half cooked talent to provide a mediocre experience.

Establishing your companies voice can be as important as establishing your companies online presence, or offices, logo or brand.  People can associate your company and products with a voice for many years to come.

With that in mind Voice123 provides a marketplace clearinghouse for Voice Production and voice overs services.

You can literally visit and browse through their database of registered artists and listen to samples of their work.  They have a very powerful database that lets you drill down to the characteristics of a voice that might suit your product best.  Does your market study analysis show that your consumers will most likely want to hear a female voice in her middle thirties with a British accent?  No problem.

Want to test that in your marketing survey compared to a forty something male voice with an Australian accent, well that can be done as well.

As I’m preparing to head out to the Podcast and Portable Media Expo, I’m actually intrigued by this notion of yet another aspect of business and performance that has been leveled by the internet. 

Technorati Tags: Voice Productions, Voice Overs, Podcasting, Voice123

Page Popularity for Site: 2% [?]